Enforce Trade-In Programs

  • Ensure VARs are complying with trade-in programs.
  • Ensure equipment specifications are accurately recorded.
  • Eliminate tension between VAR, its customers and the OEM regarding condition and location of equipment.

Expand Customer Offering

  • Provide customers with a broader range of trade-in options.
  • Apply cash earned to offset customers’ new equipment purchases.

Increase Cross-Selling Opportunities

  • Earmark 100% of revenue generated from old IT equipment to cross-sell additional new IT equipment to customers.
  • Leverage potential to cross-sell old IT equipment with new.

Gain Considerable Market Intelligence

  • Gain considerable insight into customers’ IT refresh cycles, timing of new purchases, and manufacturer preferences.
  • Better understand residual values of IT equipment over time.